|
|
|
|
Morning River Publishing
Company needed a brochure to send to grade school math teachers promoting a new book utilizing revolutionary math teaching methods.
Teachers receive an inordinate amount of advertising by mail, daily. Because they dispose of the majority of it, we felt that this piece needed to depart from the "slick", 4-color mass-mailed ad look. We went with a two-color palate on uncoated stock. The design creates a more professional, yet softer, feel than most elementary school book promotions.
|
|